Spectators were loving the closing playoff of the Honda Classic in Florida this weekend, but how are the PGA looking to rebrand their future tournaments?
The PGA Tour has no shortage of distinctive, idyllic golf courses, and you can include the PGA National Members Club in that list. The Course has been home to the Honda Classic tournament since 2007 and features the tenacious Bear Trap, a trio of tough holes known to ‘make-or-break’ a player’s round, named endearingly after Course Designer Jack Nicklaus. However, the tournament is set for a change of direction come 2024.
This year’s event ended with a dramatic playoff between two Americans, Chris Kirk and Eric Cole. Kirk ended his final hole with a bogey forcing the playoff when both players ended on 14 under par. When replaying the par 5 18th hole, Cole overhit the hole to find the bunker and finish with a par, whereas Kirk laid up and approached the green with a fantastic wedge shot, giving him a birdie tap-in to make him the tournament’s winner.
It was Kirk’s first win on tour since 2015, and the win clearly meant a lot to him “I’m so grateful for my family. I’m so grateful for everyone that supported me throughout the past three or four years, especially.”
It may not be the biggest event on the golfing calendar, and it may not boast the most household names, but the PGA are determined to shake up the tournament schedule for next year in order to breathe new life into the Honda Classic. Completely rebranding the event with a new sponsor and time slot.
The PGA are still finalising what the 2024 Tour may look like, but the Golden Bear himself, Jack Nicklaus, is reassuring Floridians that they’re not going away anytime soon “The tournament’s going to be just fine…look at how this town has supported this event without having a great field. I think they’ve done great.”